Blogroll
Tags
Advertising Advertising Age Amazon Blog Blogging Brands Brands Are Opinions Clay Shirky ComScore Content Convergence Creativity Crowdsourcing Digital E-mail Earned Media Element 79 Engagement Facebook FAIL Flickr Google Ideas Internet iPhone Marketing Media MediaPost Mobile New Media Olson Online Public Relations Social Media Social Networks Story Surprise Television Traditional tv Twitter viral Web 2.0 Word of Mouth YouTube-
Recent Posts
Recent Comments
- Rah on Doing Social Media 9-5 Means You’re Doing It Wrong
- Dedicated_Dad on A Nation of Unlocked Doors, Digitally-Speaking
- Old Ad Guy on Still Wondering If Facebook Is Relevant to Marketers?
- Dennis Ryan on Start The Week With Perfect Event Outdoor, But Hopefully, You’ve Finished Eating Your Morning Bagel.
- Kathryn Talty on Start The Week With Perfect Event Outdoor, But Hopefully, You’ve Finished Eating Your Morning Bagel.
Archives
- December 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- May 2010
- April 2010
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
- October 2008
Monthly Archives: February 2010
Closed For Agency Party
Today, Element 79 officially enters its ninth year. As is our custom, we celebrate this with our own holiday, Founders’ Day: a celebration of the spirit of those who began this agency and those taking it into new and game-changing … Continue reading
Anyone Wanna Talk about the iPad? Anyone?
If you watched the news during the late 80′s, perhaps you too wondered “Just when did pitbulls stop biting people?” We seemed to go through a couple of months there when pitbulls were biting everything: tearing through titanium, ripping children … Continue reading
Posted in Advertising
Tagged Acid Washed Jeans, American Humane Society, Brands, Flash, Google Trends, Opinion Has a Mass Channel, Pitbulls, PR, Steve Jobs, Word of Mouth, Yahoo Serious
1 Comment
Could We Declare a Ban on Lexeme Proliferation?
Between easily-excitable news organizations and attention-getting stunts on social networks, a raft of new word-forms spontaneously generates everyday. This was my last straw: It’s snowing in Chicago right now. It snows a good deal in Chicago. And yet, we’ve gone … Continue reading
Timing Is Everything: From Dashing to Exceeding Expectations
We have this lovely little ad hoc thing at the agency called, unimaginatively enough, Breakfast Club, where every Friday morning, four or five people at the office provide some breakfast for the rest of us. Over the months and years, … Continue reading
Posted in Advertising
Tagged @jennylui, Breakfast Club, DMaC, Element 79, Facebook, Jenny Lui, John Hughes, Josh Witherspoon, Mike D'Amico, Ron D'Innocenzo, Twitter
Leave a comment
It Might Not Make Sense to You, But The Virtual Marketplace Makes Serious Cents
I don’t play Farmville on Facebook. I’ve never bought into the Second Life phenomenon or spent any time in World of Warcraft. And I don’t remotely understand why you would pay to ‘send someone a drink’ on a social network, … Continue reading
Posted in Advertising
Tagged Chicago Bears, Dork-O-Meter, Entropia, Facebook, Farmville, Forbes.com, Guinness Book, Inside Network, Second Life, Virtual Goods, World of Warcraft, Yahoo
1 Comment
So WordPress Was Down Yesterday…
Not that I noticed. And yet, the outage apparently affected 10.2 million blogs, depriving them of an estimated 5.5 million pageviews, give or take. WordPress notified me about it later, linking through to this very concise and forthright explanation on their … Continue reading
Posted in Advertising
Tagged Blogs, Elfen Magic, Flux Capacitator, Pageviews, RadioShack, Silicone Chips, Tech Dependency, Wordpress
Leave a comment
The Best Way To Scale Social Media? Use TV. And Vice Versa.
One of the biggest complaints about Social Media is how difficult it is to scale. Sure, your Twitter feed may have a thousand followers, but aren’t those people likely to already be in your brand’s camp? And what exactly do … Continue reading
Freakin’ Sweet: The 80′s Metal/Pop Mash Up of ROCK SUGAR
Back in the 80′s, I loved a single from rockabilly band Elvis Hitler titled “Green Haze.” Basically that Detroit quartet sung the “Green Acres” theme song to a heavy metal rendition of “Purple Haze.” Incredibly, the words scanned to the … Continue reading
Posted in Advertising
Tagged "Don't Stop the Sandman", "Green Haze", "Purple Haze", Elvis Hitler, Green Acres, Lent, Mash Up, Oasis, Rock Sugar, Sound Forge
Leave a comment
You Might Not Understand Word Of Mouth Advertising, But Chances Are You Practice It
I’m a huge believer in word of mouth advertising. The power of recommendation to close a sale makes the kind of intuitive sense that renders quantitative analysis expensively redundant. Particularly when you read a story like the one printed in … Continue reading
With Thanks To Mr. Lincoln This Presidents’ Day
While hysterical anti-government types love to scream about the supposed sins of our sixteenth president (“He suspended habeus corpus!” “He tried to assassinate Jeff Davis!” ”He looked really tall in hats!”), I have no patience for that. It is an … Continue reading