About Element 79

Element 79 recognizes three critical truths:

1.  Brands are opinions.

2.  As Advertisers integrate marketing, technology helps consumers DIS-Integrate media.

3.  To reach today’s fractured markets, brands need missions: active, shareable, viral missions.

Our world continues to change at a breathtaking rate, with technology reinventing itself every six months.  Advertising’s end goal remains the same– to drive sales by connecting consumers with our brands–but at Element 79, our means have changed considerably.  Today, we emphasize engagement with a simple credo: Incite Interaction.  Since recommendation provides the strongest decider of purchase intent and social media provides a massive source of easily-accessed opinion, advertisers must step up their game with the specific intent of connecting on a deeper level, engaging their audience, and actively influencing brand opinion.

At Element 79, we define and develop Brand Missions, then seed and propagate them in the market.  Through both digital/online creative and traditional media channels, Element 79 advances Brand Missions that Incite Interaction and truly drive engagement.

Clients we currently work with include: Alberto Culver, Alexia Gourmet Frozen Foods, Amway, Banquet Foods, Central DuPage Hospital, Children’s Memorial Hospital, ConAgra, Cricket Cellular, the Dwayne Wade Foundation, Fleischmann’s, GTCR, Harris Bank, Lasik Plus, Leap Wireless, Libman, Lightlife, Mrs. Dash, Off the Street Club, Parkay, Partnership for a Drug-Free America, Reddi-Wip, Static Guard, Supercuts, Wilson and Wolf Chili.

Clients we have worked with include: American Family Insurance, Aquafina, Bank of Montreal, Capital One, Captain Crunch, Celebrity Cruises, Chewy Bars, Chicago 2016, Chicago Lighthouse for the Blind, Chicago Music Exchange, Cold-FX, Farmer’s Daughter Motel, Frito Lay, Fritos, G2, Gatorade, Hillshire Farms, Hoover, Land’s End, Lays, Leadership Greater Chicago, Life Cereal, Long John Silver’s, Lowes, Near East, Palazzo Hotel, Propel, Quaker Foods, Quaker Rice Snacks, Redbox, Rice-A-Roni, Roadhouse Barbecue, Tostitos, Tropicana, UCB Pharmaceuticals, Under Armour, VO5, and Zicam.

Our extensive sports experience includes: the Chicago Machine MLL franchise, Direct TV, Discover Card WNBA and Arena Football, Gatorade Sports Marketing, Lowes Racing, LPGA, Men’s and Women’s US Soccer, the NHL, Supercuts Motorsports, TBS Race to the Chase, Under Armour and Wilson.

As a full-service agency, we provide: Advertising Development/Production, Digital Communications, Strategic Planning, Communications Planning, Insight Generation, Collateral Development /Management, New Product Development and Positioning, and Results Evaluation.

We produce Full-service digital marketing solutions including: Website development and production, Display banner creative and production, Social media strategy and implementation, Viral media strategy and production, Email creation, development and implementation and Search strategy development.

Founded in 2001, Element 79 is a part of Omnicom Group.

Visit us: www.element79.com

Follow us:  @element79

Link to us: www.linkedin.com/companies/15153