Blogroll
Tags
Advertising Advertising Age Amazon Blog Blogging Brands Brands Are Opinions Clay Shirky ComScore Content Convergence Creativity Crowdsourcing Digital E-mail Earned Media Element 79 Engagement Facebook FAIL Flickr Google Ideas Internet iPhone Marketing Media MediaPost Mobile New Media Olson Online Public Relations Social Media Social Networks Story Surprise Television Traditional tv Twitter viral Web 2.0 Word of Mouth YouTube-
Recent Posts
Recent Comments
- Rah on Doing Social Media 9-5 Means You’re Doing It Wrong
- Dedicated_Dad on A Nation of Unlocked Doors, Digitally-Speaking
- Old Ad Guy on Still Wondering If Facebook Is Relevant to Marketers?
- Dennis Ryan on Start The Week With Perfect Event Outdoor, But Hopefully, You’ve Finished Eating Your Morning Bagel.
- Kathryn Talty on Start The Week With Perfect Event Outdoor, But Hopefully, You’ve Finished Eating Your Morning Bagel.
Archives
- December 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- May 2010
- April 2010
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
- October 2008
Tag Archives: Amazon
Magically Ridiculous, and Available on Amazon
By this point, we’ve all noticed how Amazon has long expanded far beyond mere books, stealthily adding every conceivable product to its warehouse of offerings. If you don’t believe me, type “Lucky Charms Marshmallows Only” into their search bar and watch … Continue reading
I Know The Latest On US Durable-Goods Orders, Consumer Spending, and First Time Jobless Claims Yet Still Know Nothing
Funny thing about this massive internet data engine we all plug into: I have access to more information than ever and still don’t really know anything. At least regarding the US economy; I do know way too much about pop … Continue reading
Posted in Advertising
Tagged Amazon, Captivate Network, Data, E-mail, eBay, Internet, Land's End, Marketwatch, U.S. Economy
Leave a comment
Note To e-Marketers: You Can Automate Surprise Too
Every weekday morning when I first switch on my computer, I’m reminded of every purchase I’ve ever made online. Because every morning, among various other things, my email inbox contains something from West Elm (Christmas, 2007–a serving platter), something from … Continue reading
Posted in Advertising
Tagged Amazon, Automated Sales Pitches, Brooks Brothers, Christmas, E-mail, Inbox, Joseph A. Bank, Overton's, West Elm, Wine Legend
Leave a comment
Clouds Don't Come Free: What Twitter Costs You and Why You Might Want to Rethink That Bargain
Perhaps the biggest accomplishment of American jurists has been reducing our vivid national tongue into an indecipherable mind-numbing wall of impenetrable boilerplate. Which is a form of job-protection I guess but otherwise adds precious little in the way of common clarity … Continue reading
Posted in Uncategorized
Tagged Advertising Age, Amazon, Biz Stone, email, Intellectual Property, SImon Dumenco, Twitter
Leave a comment
“Social” Comes First, “Media” Comes A Distant Second—If At All
A lot of clients have their knickers in a twist over the profound changes brought on by the rapid adoption of Social Media like Facebook, Twitter, MySpace, et al. They want to know how to leverage these new media: what … Continue reading
Posted in Advertising
Tagged Amazon, Facebook, Fan Pages, Flickr, Lance Hill, MySpace, Social Media, Twitter, Zappos
Leave a comment
B-G-B (Bonus Guest Blog): Brand Personality, BETA-fied.
Guest Blogger: Amie Dowker Amie is a Director of Account Planning at Element 79 and an active thinker on emerging media and consumer trends. She digs deep into technology for Cricket Wireless and finds ways to humanize data, and wrestle … Continue reading
Posted in Advertising
Tagged Account Planning, Amazon, Amie Dowker, Beta-fy, Brands, Douglas Atkins, Jim Jones, Kiva, Netflix, Social Media, The Culting of Brands, Threadless, User Experience, Web 2.0, Zappos
Leave a comment
Opinion’s Omnipresence Renders Traditional Conceits Like "Brand Truth" and "Consumer Truth" Irrelevant
The HSBC ‘Points of View’ Campaign For the past four years, HSBC has run a provocative poster campaign from JWT. Using a brilliant media buy in high traffic airport jetways, the ads highlight paradoxical points-of-view. Simple graphics and headlines illustrate the … Continue reading
Posted in Advertising
Tagged Amazon, Blogging, Brand Authenticity, Brand Truth, Brands Are Opinions, Consumer Truth, Earned Media, eBay, HSBC, iTunes, JWT, Netflix, Opinion, Paid Media, Twitter, Venn Diagram, Web 2.0, Word of Mouth
Leave a comment