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Tag Archives: American Idol
Be Smart, Be Strategic, But Above All, Be Remarkable
Despite not knowing his music, I often quote country star and Ford truck pitchman Toby Keith when presenting to clients, specifically his brilliant line “If you’re middle of the road, you’re just stuck in traffic.” That’s more than just a … Continue reading
Posted in Advertising
Tagged American Idol, Billboard, Chris Anderson, Dan Brown, New Moon, Television, The Economist, The Long Tail, Toby Keith
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Advertisers Will Thrill That 20% of Tweets Reference Brands…
…but really, that’s hardly surprising. As a culture, what do we share? The Chicago Bears? Republican or Democratic politics? American Idol? The simple truth is that one thing all Americans have in common, regardless of gender or age or race, … Continue reading
Posted in Advertising
Tagged American Idol, Brands Are Opinions, Chicago Bears, Penn State, Twitter
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