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Tag Archives: ESPN
The LeBron James Decision: More Proof That Social Media = Crowdsourced PR
More than anything else, social media has changed our definition of news. The very nature of always-on, 24/7 update-ability means news organizations no longer serve story deadlines. Our traditional definition of news as something that’s already happened has given way … Continue reading
So, Does This Make You Think Of Kraft Cheddar Mac & Cheese?
Sunday morning, Texas Stadium–the place where the Cowboys earned five Superbowls, Emmit Smith ran for his career rushing record, and the architects left a large hole in the center of the ceiling “so God could look down on his favorite … Continue reading
Posted in Advertising
Tagged Chris Berman, Coca-Cola, Emmit Smith, ESPN, Kraft Macaroni and Cheese, Mean Joe Greene, Superbowl, Texas Stadium
1 Comment
Without Commercials, The Super Bowl Isn’t
A group of us flew down here to New Zealand for a large commercial shoot. The weather’s nice, the country’s beautiful and the production team is very buttoned up. Which is why we had the afternoon of Super Bowl Monday … Continue reading
Posted in Advertising
Tagged Auckland, Budweiser, Coke, DVR, ESPN, Four Nations Pub, Online, Snickers, Super Bowl XLIV, Traditional Media, tv, USA Today
1 Comment