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Tag Archives: Facebook
Doing Social Media 9-5 Means You’re Doing It Wrong
Back in the 80′s, I worked with a really smart research guy (this was waaaay pre-planning) named Jim Crimmins. Jim biked to work not because he was green (this was waaaay pre-green) but because it made sense to him. He was … Continue reading
Posted in Advertising
Tagged Aperture, Buddy Media, Connection, Facebook, Jim Crimmins, Northwestern University, Outdoor, Print, Radio, Research, Television, Web 2.0
1 Comment
Still Wondering If Facebook Is Relevant to Marketers?
Here’s a remarkably mind-blowing infographic solely related to Facebook’s role in amassing our collective digital snapshots. According to this fascinating blog post on the photo-sharing site 1000memories blog, they host 140 billion photos today, and will add 70 billion this year. … Continue reading
Arianna Huffington: Canned Commentary at the CMA National Convention
So early on this wet Toronto morning, in one of the cavernous convention halls of the Westin Harbour Castle, the Canadian Marketing Association presented its opening speaker–Arianna Huffington. We were all really looking forward to it–she’s very smart and one … Continue reading
Posted in Advertising
Tagged Arianna Huffington, Balloon Boy, Canadian Marketing Association, Facebook, Huffington Post, New Media, Twitter, YouTube
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Reassessing The Cost of “Free” Media
Last night, as I got off the plane and walked through the F concourse in Minneapolis, I checked Facebook and learned the Bulls beat Miami to take game one of the Eastern Conference Finals. Given the ongoing sadness that is … Continue reading
Posted in Advertising
Tagged Cable Television, Chicago Bulls, ComScore, Display Ads, Facebook, Like, NBA Eastern Conference Finals, Olson, Television, Ultraman
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A Simple Detail, A Production Cornerstone
The Special Olympics World Summer Games will be held in Athens from June 25 to July 4th this Summer. Right now, athletes around the world are preparing and competing, hoping to earn a bid. Which means corporations are preparing and … Continue reading
Posted in Advertising
Tagged Facebook, Kerry Hincka, Molly Hincka, Olson, P&G, Special Olympics
1 Comment
A Connected World Highlights Our Flaws, Which May Help Us Outgrow Them
Apparently there’s a royal wedding this week. And that’s a pretty big deal. If you live in the UK and have sentient awareness at a level greater than say flint shale, you definitely know that. Unless you are Cameron O’Reilly. … Continue reading
Posted in Advertising
Tagged Cameron O’Reilly, Facebook, Libel, Olson, Royal Wedding, Scots Guard, Self-Aggrandizing Dipshits
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“We’re Gonna Need A Bigger Server Farm”–Amazing Facebook Fact Video
Alex Trimpe studies at Columbus College of Art & Design over in Columbus, Ohio where he’s proving himself to be pretty adept at motion graphics video. Less than two weeks ago, he posted this Adobe After Effects class project on … Continue reading
Posted in Advertising
Tagged Adobe After Effects, Alex Trimpe, Columbus College of Art & Design, Element 79, Facebook, Olson, Vimeo
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Sometimes, Someone Else Says Something Far, Far Better Than I Could Ever Hope To
Like this marvelous infographic, from this post on dvice.com. Read this, and then ask yourself if perhaps you should be concerned about this company’s recidivist pattern of security lapses with your personal information… . Now if you’ll excuse me, I … Continue reading
Learning To Promote Sharing
As a parent, you want to teach your child to share; it demonstrates a good nature and assures that your child will be welcomed into their communities. Sharing is critical to their personal development. Today, it’s also critical to every … Continue reading
Posted in Advertising
Tagged Crowdsourced PR, David Murdico, Facebook, MediaPost, Online Video, Supercool Creative, Twitter, YouTube
1 Comment
Brands Should Rethink “Social Media” as “Membership Media”
First off, no one using Facebook, Twitter, or YouTube thinks of it as “Media” anyway–a “Network” perhaps, but “Media” is a sociologist’s term: far too egg-heady to accurately reflect the highly-personal posting and exchanging experience. No, to an ever growing … Continue reading
Posted in Advertising
Tagged American Express, Badge Advertising, Brand Advertising, ExactTarget, Facebook, Like, Membership Media, Seth Godin, Social Media, Social Networks, Tribes, Twitter, YouTube
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