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Tag Archives: Gaming
Wanna Dance Like MJ? You Gots To Pay MJ
Piracy is a massive problem for the gaming industry. Unscrupulous hackers can replicate software in minutes that companies spend months and years developing and then distribute them through thousands of online file-sharing sites. An organization called the Business Software Alliance announced … Continue reading
Posted in Advertising
Tagged Business Software Alliance, Gaming, Michael Jackson: The Experience, Nintendo DS, Software Piracy, Ubisoft
1 Comment
Do You Have A Traditional Agency or Just Traditional Expectations?
“Traditional agencies are dead. Blah, blah, blah…” Yeah, I get it. But just like yesterday’s tired cliche of the misinformed: “Big Agencies are dead”, I don’t buy this notion either, because upon review, I can’t name a single ‘traditional’ agency. These days, everyone plays … Continue reading
Posted in Advertising
Tagged Apps, Digital Agency, Gaming, Multi-Cultural Agencies, MySpace, Online Series, Rich Media Banners, Traditional Agency, Virals
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Free Will vs. Determinism: An Unexpected Lesson Regarding Digital and Traditional Creatives
Today felt markedly different at the agency. We have something of a hot streak going lately, selling big ideas and innovative programs, particularly to clients that once resisted them. For the first time in quite a while, the department is … Continue reading
Posted in Advertising
Tagged Content, Digital, Events, Gaming, Radio, Rich Media, Social Media, Television, Tractiv, Traditional, Wild Postings
4 Comments
A Creative’s Place Is Out of Home. And On Line. And Programming. And Publishing…
For the cover story of the current issue of Adweek, Janet Stillson interviewed a number of CMO’s regarding what they want most from their agency and media partners. Anyone familiar with this type of article can guess the CMO’s broad … Continue reading
Posted in Advertising
Tagged Adweek, CMO, Creatives, Gaming, Innovation, Media Agencies, MindShare, Social Networks, Traditional Agency, Unilever, Walgreen's, Web Development
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