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Tag Archives: Optimus
Ice Sculpture, Cake Decorating and Other Transient Yet Inspiring Creative Expressions
Ice sculpture both fascinates and confuses me. Watching some craftsman take a chainsaw to a big block of ice and then chisel and scrape it into a gleaming dolphin or pineapple basket always bums me out a little: all that … Continue reading
Posted in Advertising
Tagged 2010 AICP Midwest Show, Bonnie Phoenix, Getty Images, John Noble, Optimus, Optimus ONE
3 Comments
Adding Bursts of Color To Your Creative Diet
Doing something day in and day out changes your POV, altering the way you view your world in subtle ways. If you make television ads for a living, you inevitably start thinking of stories in thirty second increments. That’s why … Continue reading
The 9th Annual AICE Awards and A Big Thank You To All Our Editorial Partners
Last night, the AICE–the Association of Independent Creative Editors–held their 9th Annual Awards Show at the Field Museum. Optimus Editor Craig Lewandowski took home the “Best of Chicago” award for a spot he cut for our client Cricket Wireless. … Continue reading
Posted in Advertising
Tagged AICE, Commercial Production, Craig Lewandowski, Cricket Wireless, Editing, Element 79, Field Museum, Optimus
1 Comment
The Difference Between Sadness and Despair
While Wall Street ended the week with the Dow clawing back above the 8000 mark, the jobless number climbed by 663,000 in March. That trend will continue into April here in Chicago as JWT announced the closing of its local … Continue reading