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Tag Archives: Relevance
You’re Doing It Wrong: Botching the Beautiful Potential of Digital Marketing
The promise of online marketing–all that immediate access to the pertinent information you want, served up within a context of relevant content, targeting to dayparts and geographies–even climate conditions or news events–all that promise still exists. Unfortunately, it exists in the … Continue reading
Posted in Advertising
Tagged ad:tech, Banner Ads, Digital, Engagement, Relevance, Traditional, Zussi Research
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