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Tag Archives: Social Media = Crowdsourced PR
The LeBron James Decision: More Proof That Social Media = Crowdsourced PR
More than anything else, social media has changed our definition of news. The very nature of always-on, 24/7 update-ability means news organizations no longer serve story deadlines. Our traditional definition of news as something that’s already happened has given way … Continue reading
Something Else Ad People Can Learn from PR
I’ve grown increasingly obsessed with the convergence of advertising and public relations, driven mostly by the realization that social media amounts to a powerful new crowd-sourced form of PR for brands to harness and utilize. As Public Relations grows ever … Continue reading