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	<title>Brands Are Opinions &#187; Spambots</title>
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	<description>In Today&#039;s Socially-Webbed World, Opinion Trumps Fact</description>
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		<title>Is This Progress? Contextual, Behavioral Messaging Comes To Spam.</title>
		<link>http://www.brandsareopinions.com/now-even-spam-is-becoming-personalized/</link>
		<comments>http://www.brandsareopinions.com/now-even-spam-is-becoming-personalized/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 07:11:01 +0000</pubDate>
		<dc:creator>Dennis Ryan</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Akismet]]></category>
		<category><![CDATA[Behavioral Targeting]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[Spam]]></category>
		<category><![CDATA[Spambots]]></category>

		<guid isPermaLink="false">http://www.brandsareopinions.com/?p=4820</guid>
		<description><![CDATA[New techniques in behavioral targeting raise privacy issues very worthy of debate. Some might think this kind of thing is limited only to deep-pocketed, multi-national marketers. Au contraire&#8230; As anyone who&#8217;s ever posted a blog realizes, the comments section attracts Spammers, or more specifically, their automated spambots.  These annoying apps rove the web, looking for [...]]]></description>
			<content:encoded><![CDATA[<p>New techniques in behavioral targeting raise privacy issues very worthy of debate. Some might think this kind of thing is limited only to deep-pocketed, multi-national marketers. Au contraire&#8230;</p>
<p>As anyone who&#8217;s ever posted a blog realizes, the comments section attracts Spammers, or more specifically, their automated spambots.  These annoying apps rove the web, looking for space to post paragraphs filled with endless variations of  &#8221;CHEAP VIAGRA!&#8221;  In the year and half that I&#8217;ve been writing this weekly blog, a little filter Plugin from Akismet has stopped over 3,000 spams.</p>
<p>But the spammers seem to be getting wise.  And they&#8217;re improving their come-ons. Increasingly, the spam Akismet captures for me includes a new generation that&#8217;s decidedly more subtle.</p>
<p>There&#8217;s now the &#8220;Blatant Appeal to the Blogger&#8217;s Ego&#8221; spam:</p>
<p style="text-align: center;"><a href="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1Forex.png"><img class="size-full wp-image-4823 aligncenter" title="1Forex" src="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1Forex.png" alt="Dennis Ryan Element 79 Chicago Advertising" width="439" height="83" /></a></p>
<p>And it&#8217;s sibling, the &#8220;Blatant Appeal to the Blogger&#8217;s Ego with Uncalled for Enthusiasm&#8221; spam:</p>
<p style="text-align: center;"><a href="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1eee.png"><img class="size-full wp-image-4830 aligncenter" title="1eee" src="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1eee.png" alt="Dennis Ryan Element 79 Chicago Advertising" width="472" height="79" /></a></p>
<p style="text-align: left;">There&#8217;s the diligent variation, the &#8220;Blatant Appeal to the Blogger&#8217;s Ego with A Dutiful Promise of Follow Up Action, Despite the Odd Initial Automation Code Artifact&#8221; spam:</p>
<p style="text-align: center;"><a style="text-decoration: none;" href="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1Cialis.png"><img class="aligncenter size-full wp-image-4832" title="1Cialis" src="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1Cialis.png" alt="Dennis Ryan Element 79 Chicago Advertising" width="474" height="77" /></a></p>
<p style="text-align: left;">And there&#8217;s the exuberant variation, the &#8220;Blatant Appeal to the Blogger&#8217;s Ego that Starts With a Well-Recognized Web Brand&#8221; spam:</p>
<p style="text-align: left;"><a href="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1yahoo.png"><img class="aligncenter size-full wp-image-4840" title="1yahoo" src="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1yahoo.png" alt="" width="448" height="75" /></a>There&#8217;s the foot-in-the-door variant, the &#8220;Blatant Appeal to the Blogger&#8217;s Ego While Phishing for an E-Mail&#8221; spam:</p>
<p style="text-align: center;"><a href="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1RussianDVD.png"><img class="aligncenter size-full wp-image-4849" title="1RussianDVD" src="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1RussianDVD.png" alt="Dennis Ryan Element 79 Chicago Advertising" width="497" height="77" /></a></p>
<p style="text-align: center;">
<p style="text-align: left;">Finally, there&#8217;s the type like this, which I&#8217;m sure is even cagier still, but the cyrillic type keeps me from ever really knowing:</p>
<p style="text-align: center;"><a href="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1cryllic.png"><img class="aligncenter size-full wp-image-4842" title="1cryllic" src="http://www.brandsareopinions.com/wp-content/uploads/2010/03/1cryllic.png" alt="Dennis Ryan Element 79 Chicago Advertising" width="498" height="87" /></a></p>
<p style="text-align: left;">If that last one offends anyone, I apologize.  Seriously, it could pretty much say anything.</p>
<h5><em>By Dennis Ryan, CCO, </em><a href="http://www.element79.com"><em>Element 79</em></a></h5>
<p><em><br />
</em></p>
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