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Tag Archives: Starcom
As General Web Sophistication Grows, The Effectiveness of Simplistic Tactics Withers
As Louis CK says rather brilliantly, “Everything is amazing and no one’s happy.” The ready availability of technology inevitably inures people to its intrinsic wonder and possibilities through nothing more than repeated use. As we navigate through the wild, shapeless … Continue reading
Posted in Advertising
Tagged Click Through, ComScore, Creativity, Habitrails™, Louis CK, Offline, Online, Starcom, Surprise
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