The Oscars

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Jeff Bridges Element 79 Chicago AdvertisingSo the Dude picked up the Best Actor award for Crazy Heart. Huh.  That’s ‘gut-wrenching drama’ for you–Academy types eat it up.  And yet this same group has no nose for comedy, and never has.  All Jeff Bridges got for The Big Lebowski was the ongoing appreciation of legions of dialogue quoting fans, undimmed some twelve years later.  The Dude abides…

Will “Bad” Blake?  I don’t think so.  Oh, his is a dramatic story–talented songwriter loses himself in booze/stumbles into a good-hearted woman/tries to fly right/fails/drinks himself into a puddle/hits rock bottom/decides to get sober/bravely faces one day at a time/the end.  And yet, despite the considerable skills of Bridges, Maggie Gyllenhaal and even Robert Duvall, it was every bit as boringly predictable as it sounds.  Oh it was dramatic–pukingly so–but that’s the problem.  Drama can be so annoyingly formulaic. “I’m an addict–look at my journey!”  ”I’ve got a disease–look at my plight!”  ”I’m a beaten survivor–look at me every freakin’ night on Lifetime™!” Everyday, drama fills the Metro section of every major city’s dying newspaper.  Gather a few talented actors, tell the sad story, then pick out your sparkly dress for the award show…

Now comedy is a whole another animal.  To really work, it has to be new and unexpected.  It can not survive without surprise.  And that’s why comedy has a hard time gaining broad critical mass; it has a thousand niches and a thousand tiny audiences.  Arenas full of people may enjoy Dane Cook; and yet the internet teems with people convinced he’s ‘not funny’ (proof he has been at least sporadically hilarious here).  Almost every Pixar movie ever made qualifies as a comedy, despite the box-office poison of being ‘family friendly.’  And while The Hangover may not be everyone’s cup of tea, it became the third highest grossing R rated film ever in the U.S. last Summer.

People can agree on what constitutes drama: “My, what a terrible choice they gave Sophie.” But comedy comes in all sorts of flavors, from SpongeBob to Borat.  What is hacky and broad to one group is inspired and hilarious to another.  What feels tame to some is waaaay over the line to others.  Worse, you need surprise in your material, which makes comedy really, really hard.

None of this amounts to particularly fresh insight of course,  But it hopefully adds context to why for me, the big acting performance of the weekend didn’t happen Sunday night on the Oscars but Saturday night on pay-per-view.  My wife and I ordered the uneven, but largely funny The Invention of Lying. In this slight film, the singular delivery of Ricky Gervais stands as a far more jaw-dropping achievement than the dramatic drunkenness of even the likable Jeff Bridges.

Gervais is pants-wettingly funny.  He delivers lines brilliantly, but what he does perhaps better than anyone on the planet, is react.  His reacting skills tower above the norm.  He can deliver the quick reaction with great style but he’s far more amazing when dissembling over the course of ten to thirty seconds, doing nothing more than reacting with a constant stream of inventive nuance.  In an industry thick with action heroes, he is the definitive re-action hero.

Invention of Lying, Element 79 Chicago AdvertisingIn the scene pictured at right, Gervais has just convinced his unrequited love that sex outside of marriage is a no-no, thus ruining Rob Lowe’s character’s designs on her.  For a moment, he is the picture of smug self-satisfaction until he opens his birthday card and finds her handwritten coupon for birthday sex.  Caught in his own web, his face meticulously catalogues the slow realization of his error over the course of twenty-two hilarious seconds.  It is nothing but a reaction shot, executed by a virtuoso master of the art.

And in that reaction, that pitch-perfect, undeniably fresh and surprising reaction, Ricky Gervais reveals the depth of his truly remarkable talent.  Even if it’s not the kind of performance that will win him an Oscar.

Comedy like that sticks with you.  Ricky Gervais abides.

By Dennis Ryan, CCO, Element 79

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That’s right–Sunday night I skipped the show and conducted an experiment: just how different would it be to experience the Oscars in a crowdsourced way, by logging onto Twitter and only following anything with an #oscars hashtag?  Would it be as interesting to hear other’s thoughts about hosts Steve Martin and Alec Baldwin instead of developing my own?  Would the community discussion influence how I felt about the ridiculously-addendumed title “Precious: Based on the novel “Push” by Sapphire”? Would I be more involved with an annual event I find leaden and boring?

No.  No.  And no.  Experiencing the Oscars via Twitter doesn’t change much at all, aside from robbing one of seeing the dress Charlize Theron wore that apparently featured Cinnabons as pasties.  In the end, I lasted about an hour and a half before snapping off the laptop and heading for bed…which pretty much mirrors how I experience the show on TV every year.

Twitter isn’t a replacement medium, it’s an adjacent medium–a way to add sociability to an otherwise snoreburger fest of sitting in front of the tube and waiting for something to happen.  In the totally ephemeral 140 characters of @waxgirl333: “#oscars would be so boring without twitter”  She’s right–it brings an engaging new layer to passively watching any major telecast, whether it’s the Academy Awards or the Super Bowl or the Olymics (Curling?  Yes.  Hockey?  No–the game moves waaay too fast.).  During the long, boring stretches, you can check Twitter and see if anyone has something snappy to say.

Ultimately, the show didn’t hold my attention for three or four hours, but then again, few things do.  That said, from the literally tens of thousands of tweets that popped up during my shortened stint, here are twenty favorites:

@
trentvanegas LMAO!!!! As did the rest of the viewing audience #oscars RT @EW At Elton John party: The whole crowd just gasped at the sight of Judd Nelson

@
tommytrc RT @DonaBogart: Ouch. The John Hughes Tribute made me feel very old. #oscars

@MC1487 The song “Thank Heavens for Little Girls” will always creep me out, no matter the context. #Oscars #CreepyCreepy

@JacqKD Funny how Taylor Hackford doesn’t mention “Texas Chainsaw Massacre” in his career. #Oscars

@lilnerdette RT @popcandy: Actually, here’s a place where you can watch all of the animated shorts: http://bit.ly/j0KyP

@SuburbanTurmoil Hey Rachel McAdams. Grandma called. She wants her curtains back. #oscars

@ianedgar Weird racially profiling direction. Black people react to other black person winning prize! They must be so proud. #oscars

@TheOnion: King Latifah Returns For Wife http://onion.com/78XfU7 #Oscars

@matthewcrosby Not seen Precious but it looks like the world’s most depressing Eminem video #oscars (via @sonnypike)

@mtgcolorpie Coming up: Tyler Perry, Sarah Jessica Parker and a salute to horror films. My favorite sentence ever. /throws up

@TheDaveCarlson “Well I already have two of these” is the FAIL of the night. #oscars

@kateritchie Did charlieze not think before placing two cinnabons on top of her chest? Stylist fail. #oscars

daddyscratches I can’t remember ever seeing so many painfully sharp-looking shoulder blades and frightfully tissue-free collarbones in one place. #oscars

@moviecricket #oscars 12 down, 12 to go. Settle in, folks. On the bright side, no musical numbers since Neil Patrick Harris.

@quinnnorton: Have just realized this is the original awkward reality show. #oscars

@sreenet: Avatar: The second time you watch it, the special effects get better, but the acting and dialog get worse. #oscars

@NOLAnotes This co-hosting thing is not doing it for me. Two talents squandered instead of the usual one. #oscars

@nowtoronto Best way not to get your acceptance speech cut short: “Thirteen years ago, the doctors told me I wasn’t going to survive …” #oscars

@akmcquade Why isn’t bob costas explaining the difference between sound mixing and osund editing? #shutupcostas #oscars

@andylevy The first four hours of this show have really flown by! #oscars

By Dennis Ryan, CCO, Element 79

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