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Tag Archives: World of Warcraft
WoW: A Smart Example of Brand Crowdsourcing
Everyday, hundreds of thousands of people play World of Warcraft, an astoundingly popular MMORPG (Massively Multiplayer Online Role Playing Game, and yes, that is a commonly-used acronym). Last month, Activision had twelve million monthly subscribers to this swords-and-Orcs fantasy world … Continue reading
It Might Not Make Sense to You, But The Virtual Marketplace Makes Serious Cents
I don’t play Farmville on Facebook. I’ve never bought into the Second Life phenomenon or spent any time in World of Warcraft. And I don’t remotely understand why you would pay to ‘send someone a drink’ on a social network, … Continue reading
Posted in Advertising
Tagged Chicago Bears, Dork-O-Meter, Entropia, Facebook, Farmville, Forbes.com, Guinness Book, Inside Network, Second Life, Virtual Goods, World of Warcraft, Yahoo
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